What influences sport spectator recycling behaviours? (2013)
In this study, Dr. Brian McCullough explored the attitudes of sport spectators towards recycling at sporting events, the ways subjective norms influence spectators' intentions to recycle at a sport event, and the role of perceived behavioral controls in influencing recycling at a large sport event. 16 interviews were conducted with event attendees of a university football game. Respondents were asked:
- “Do you recycle when you attend Public University’s home football games?